Blog | Alex Madrid

Pricing Psychology and Selling your Home

Have you ever seen a product at a store and thought, “Whoa. That price is outrageously high. It’s just not worth it!” Conversely, you might have also reacted to another product with, “That’s awfully cheap. The quality must not be good.”Welcome to the psychology of pricing! According to research, people tend ...

The Effect of Home Decor on Your Mood

Anyone who’s ever been in an outdated house or hotel room can tell you that the way we decorate can have an effect on our mood. Certain colors, lack of lighting, and cluttered rooms are all things that, whether we realize it or not, can have a negative effect on ...

Homes for multiple families: The 5 most common varieties

In the world of architecture, there are many types of homes for multiple families. Dozens of different terms and specific varieties of multifamily housing have existed over centuries, but even in modern times, there are more options than many homeowners realize. For both renting and owning, multifamily house plans are ...

How to Make your Home “Picture Perfect” for Viewings

Have you ever had a formal photo shoot? Perhaps you’ve had one for work or arranged one for your family. If so, chances are you dressed up and made yourself look your best. That’s the right mindset to be in when selling your home too. You want to make every room ...